Jaguar Land Rover

British automotive plants have managed to do better than their European counterparts in securing new contracts. So much so, that new jobs have been created at a number of plants throughout the country. One such successful plant is that of Jaguar Land Rover's Halewood. Jaguar Land Rover made an announcement in March that it would be requiring extra staff to help with the production of its baby Range Rover Evoque and Freelander. In the first twenty four hours following its announcement they received a staggering six thousand registrations in relation to the one thousand jobs that would be available.

The huge supply of people wishing to be considered for the roles peaked further still to twenty thousand registrations one week after the initial announcement was made. The extra staff will increase the staff numbers to four and half thousand workers at their Merseyside plant. These new workers will be recruited to fill a newly created third shift. It is the British plants' flexibility toward the creation of these such extra shifts that has helped it to succeed in being awarded the contracts in the first place.

HR director Des Thurlby said in response to the high number of registrations, "JLR has a clear ambition for continued growth and we are delighted that so many people want to join us on that journey. We are very pleased with the quality of candidates applying for these new roles and more than 100 applicants have already started with us." He also commented that the numbers were a testament to their reputation as an employer of choice, particularly in the North West. Perhaps he is right given that this is not the first time that this has happened to Jaguar Land Rover. When some one thousand five hundred jobs were advertised in 2010 they received a similarly staggering, yet not so excessive, fourteen thousand applicants. Of course the economic situation and the corresponding lack of jobs, especially in the automotive industry will have had a huge impact on the numbers of those applying for the roles also.

There are numerous different roles on offer including Production Operators, Supervisors and Engineers. Jaguar Land Rover is hoping to help others looking for jobs and hope to expand on an international basis. One key market it is focusing on at the moment is China, where it hopes to open more dealerships and hopefully create more jobs in its British plants.

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